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Multimodality and Genre: A Foundation for the Systematic Analysis of Multimodal Documents
J. Bateman
Multimodality and Genre: A Foundation for the Systematic Analysis of Multimodal Documents
J. Bateman
The first systematic, corpus-based and theoretically rigorous approach to the description and analysis of multimodal documents. Drawing on academic research and the experience of designers and production teams, Bateman uses linguistically-based analysis to show how different modes of expression together make up a document with a recognisable genre.
312 pages, 99, 10 black & white tables, 89 figures
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | April 17, 2008 |
ISBN13 | 9780230302341 |
Publishers | Palgrave Macmillan |
Pages | 312 |
Dimensions | 140 × 216 × 19 mm · 408 g |
See all of J. Bateman ( e.g. Paperback Book and Hardcover Book )