Multimodality and Genre: A Foundation for the Systematic Analysis of Multimodal Documents - J. Bateman - Books - Palgrave Macmillan - 9780230002562 - April 17, 2008
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Multimodality and Genre: A Foundation for the Systematic Analysis of Multimodal Documents

J. Bateman

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Multimodality and Genre: A Foundation for the Systematic Analysis of Multimodal Documents

The first systematic, corpus-based and theoretically rigorous approach to the description and analysis of multimodal documents. Drawing on academic research and the experience of designers and production teams, Bateman uses linguistically-based analysis to show how different modes of expression together make up a document with a recognisable genre.


334 pages, 1, black & white illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released April 17, 2008
ISBN13 9780230002562
Publishers Palgrave Macmillan
Pages 312
Dimensions 223 × 142 × 28 mm   ·   540 g
Language English