Principles of Tourism Management - Johanna Muller - Books - Willford Press - 9781682850862 - June 3, 2016
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Principles of Tourism Management

Johanna Muller

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Principles of Tourism Management

There has been a recent upsurge in the tourism sector across the globe. This has facilitated the progress of tourism industry and its contribution to the economy of the world. This book is a collection of recent theories and concepts in the field. It covers a diverse array of topics such as cultural tourism, sustainable tourism, impact of economic and non-economic factors on tourism, importance of marketing, etc. The aim of this text is to bring forth the most innovative case studies to provide the readers with a truly global overview of the subject. It will serve as a resource guide for students, academicians, professionals and anyone else associated with the tourism sector.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released June 3, 2016
ISBN13 9781682850862
Publishers Willford Press
Pages 214
Dimensions 216 × 279 × 14 mm   ·   793 g
Language English  

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