THE A-Z of FANDOM - Matt Hart - Books - Mhip - 9781646333158 - June 29, 2020
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THE A-Z of FANDOM

Matt Hart

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THE A-Z of FANDOM

FORGET CUSTOMERS, THINK FANS. A-Z of FANDOM distils 20+ years of pioneering fan and brand innovation with global leaders; from American Idol, BBC and Cisco to Spotify, Unicef and Warner Music. Itʼs for business and brand owners seeking advantage through harnessing the power of fans; combining purpose, creativity and sustainability to change your world and ours."Matt is responsible for putting fans back at the heart of Sony Music"Ged Doherty, Chairman of the BPI and BRIT Awards, Co-Founder of Raindog Films, Former Chairman & CEO of Sony Music UK.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released June 29, 2020
ISBN13 9781646333158
Publishers Mhip
Pages 98
Dimensions 127 × 203 × 6 mm   ·   113 g
Language English  
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