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Building a Marketing Plan
Ho Yin Wong
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Building a Marketing Plan
Ho Yin Wong
Provides a comprehensive, holistic and practical framework for readers who are interested or involved in developing a marketing plan so that they can appreciate various marketing concepts and put them together in an easy to read guide. This book also provides guidance to marketers and non-marketer alike, in undertaking a marketing plan.
221 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | August 16, 2011 |
| ISBN13 | 9781606491591 |
| Publishers | Business Expert Press |
| Pages | 221 |
| Dimensions | 153 × 229 × 11 mm · 354 g |
| Language | English |
See all of Ho Yin Wong ( e.g. Paperback Book )