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Entry and Cooperative Strategies in International Business Expansion
Yadong Luo
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Entry and Cooperative Strategies in International Business Expansion
Yadong Luo
He elaborates on cooperative strategies such as partner selection, joint venture negotiation, control, cooperation, and termination. The book is written for international executives who are actively pursuing international market opportunities.
330 pages, black & white illustrations
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | July 30, 1999 |
| ISBN13 | 9781567201611 |
| Publishers | Bloomsbury Publishing Plc |
| Pages | 328 |
| Dimensions | 156 × 234 × 19 mm · 684 g |
| Language | English |
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