Break-Through Branding: Positioning Your Library to Survive and Thrive - Suzanne Walters - Books - Neal-Schuman Publishers Inc - 9781555707668 - May 30, 2013
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Break-Through Branding: Positioning Your Library to Survive and Thrive

Suzanne Walters

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Break-Through Branding: Positioning Your Library to Survive and Thrive

Breakthrough Branding: Positioning Your Library to Survive and Thrive shows how to mesh your library's brand deeply and seamlessly within your internal culture, to leverage and better position your brand for the audiences you serve, and develop and implement promotional strategies and tactics consistent with your objectives.

200 pages, Illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released May 30, 2013
ISBN13 9781555707668
Publishers Neal-Schuman Publishers Inc
Pages 200
Dimensions 215 × 277 × 12 mm   ·   524 g

See all of Suzanne Walters ( e.g. Paperback Book and Book )