Building Brand Identity in the Age of Social Media: Emerging Research and Opportunities - Amir Ekhlassi - Books - IGI Global - 9781522551430 - January 12, 2018
In case cover and title do not match, the title is correct

Building Brand Identity in the Age of Social Media: Emerging Research and Opportunities

Amir Ekhlassi

Price
$ 166.99
excl. VAT

Ordered from remote warehouse

Expected delivery Jun 11 - 24

Our customers say:

14-day return policy in accordance with European consumer protection law
Top ranking on Trustpilot
Add to your iMusic wish list

Building Brand Identity in the Age of Social Media: Emerging Research and Opportunities

Examines the media consumption and habits of consumers to evaluate the challenges of brand building. Featuring coverage on a broad range of topics such as brand identity, brand loyalty, and social media branding, this book is aimed at marketing professionals, business managers, and individuals interested in how social media fits into today's marketing environments.

135 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released January 12, 2018
ISBN13 9781522551430
Publishers IGI Global
Pages 135
Dimensions 571 g
Language English  

See all of Amir Ekhlassi ( e.g. Hardcover Book )