Ads, Fads, and Consumer Culture: Advertising's Impact on American Character and Society - Arthur Asa Berger - Books - Rowman & Littlefield - 9781442241244 - January 30, 2015
In case cover and title do not match, the title is correct

Ads, Fads, and Consumer Culture: Advertising's Impact on American Character and Society Fifth edition

Arthur Asa Berger

Christmas presents can be returned until 31 January
Add to your iMusic wish list

Also available as:

Ads, Fads, and Consumer Culture: Advertising's Impact on American Character and Society Fifth edition

Ads, Fads, and Consumer Culture-now in its fifth edition-draws on both academic and applied perspectives to offer a lively critique of contemporary advertising and its effects on American society.


276 pages, 47 black & white illustrations, 34 black & white halftones, 22 tables

Media Books     Hardcover Book   (Book with hard spine and cover)
Released January 30, 2015
ISBN13 9781442241244
Publishers Rowman & Littlefield
Pages 276
Dimensions 237 × 161 × 28 mm   ·   480 g

Show all

More by Arthur Asa Berger