Understanding Michael Porter: The Essential Guide to Competition and Strategy - Joan Magretta - Books - Harvard Business Review Press - 9781422160596 - December 6, 2011
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Understanding Michael Porter: The Essential Guide to Competition and Strategy

Joan Magretta

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Understanding Michael Porter: The Essential Guide to Competition and Strategy

If you want to understand how companies achieve and sustain competitive success, Michael Porter's frameworks are the foundation. But while everyone in business knows Porter's name, his writing can be daunting. As a result, many managers misunderstand and misuse his concepts. This title provides a summary of Porter's revolutionary thinking.

256 pages, Illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released December 6, 2011
ISBN13 9781422160596
Publishers Harvard Business Review Press
Pages 256
Dimensions 164 × 236 × 23 mm   ·   508 g
Language English  
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