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CB - Consumer Behavior 7th edition
Babin
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CB - Consumer Behavior 7th edition
Babin
Created by the continuous feedback of a "student-tested, faculty-approved" process, this title delivers a visually appealing, succinct print component, tear-out review cards for students and instructors and a consistent online offering with Enhanced CourseMate that includes an eBook in addition to a set of interactive digital tools.
384 pages
| Media | Books Book |
| Released | January 23, 2015 |
| ISBN13 | 9781305403222 |
| Publishers | Cengage Learning, Inc |
| Pages | 400 |
| Dimensions | 218 × 281 × 20 mm · 952 g |
| Language | English |
