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Big Data for Managers: Creating Value 1st edition
Atal Malviya
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Big Data for Managers: Creating Value 1st edition
Atal Malviya
This book develops a simple framework and a non-technical approach to help the reader understand, digest and analyse data, and produce meaningful analytics to take informed decisions. It will support value creation within businesses, from customer care to product innovation, from sales and marketing to operational performance.
162 pages, 41 Line drawings, black and white; 12 Tables, black and white; 41 Illustrations, black an
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | December 12, 2018 |
| ISBN13 | 9781138593060 |
| Publishers | Taylor & Francis Ltd |
| Pages | 174 |
| Dimensions | 224 × 146 × 11 mm · 314 g |
| Language | English |
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