Exchange Behavior in Selling and Sales Management - Peng Sheng - Books - Taylor & Francis Ltd - 9781138465961 - August 15, 2017
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Exchange Behavior in Selling and Sales Management 1st edition

Peng Sheng

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Exchange Behavior in Selling and Sales Management 1st edition

Presents a framework for the successful operation of selling and sales management. This book is composed of eight fundamental building blocks, which provide a framework to describe the dynamics of consumer and organizational buying processes. It also provides a scientific, analytical approach to the personal elements in selling.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released August 15, 2017
ISBN13 9781138465961
Publishers Taylor & Francis Ltd
Pages 240
Dimensions 236 × 160 × 18 mm   ·   454 g
Language English  

See all of Peng Sheng ( e.g. Hardcover Book )