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The Illusion of Choice: 16½ psychological biases that influence what we buy
Richard Shotton
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The Illusion of Choice: 16½ psychological biases that influence what we buy
Richard Shotton
The Illusion of Choice identifies the 161/2 most important psychological biases that everyone in business needs to be aware of today - and shows how any business can take advantage of these to win customers, retain customers and sell more.
216 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | March 28, 2023 |
| ISBN13 | 9780857199744 |
| Publishers | Harriman House Publishing |
| Pages | 216 |
| Dimensions | 216 × 136 × 16 mm · 282 g |
| Language | English |
