Media Performance: Mass Communication and the Public Interest - McQuail, Denis, MA, PhD, DipPSA, - Books - Sage Publications Ltd - 9780803982956 - May 12, 1992
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Media Performance: Mass Communication and the Public Interest

McQuail, Denis, MA, PhD, DipPSA,

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Media Performance: Mass Communication and the Public Interest

Important and recommended for good communications collections - this will be widely used and widely cited' - ChoiceThis major text by the author of Mass Communication Theory offers a comprehensive analysis of the assessment of mass media performance in all aspects - economic, social, aesthetic and moral.

368 pages, 1, black & white illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released May 12, 1992
ISBN13 9780803982956
Publishers Sage Publications Ltd
Pages 368
Dimensions 550 g
Language English  
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