Developing Questions for Focus Groups - Focus Group Kit - Richard A. Krueger - Books - SAGE Publications Inc - 9780761908197 - September 10, 1997
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Developing Questions for Focus Groups - Focus Group Kit

Richard A. Krueger

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Developing Questions for Focus Groups - Focus Group Kit

Asking the right questions is critical in focus group interviewing. This book describes a practical process for identifying powerful themes and then offers an easy-to-understand strategy for translating those themes into questions. Richard Krueger suggests ways of categorizing, phrasing and sequencing focus group questions.

128 pages, black & white illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released September 10, 1997
ISBN13 9780761908197
Publishers SAGE Publications Inc
Pages 128
Dimensions 255 × 179 × 8 mm   ·   262 g
Language English  
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