Emotion and Reason in Consumer Behavior - Arjun Chaudhuri - Books - Taylor & Francis Ltd - 9780750679763 - January 9, 2006
In case cover and title do not match, the title is correct

Emotion and Reason in Consumer Behavior 1st edition

Arjun Chaudhuri

Price
$ 193.99

Ordered from remote warehouse

Expected delivery Dec 10 - 23
Christmas presents can be returned until 31 January

Our customers say:

14-day return policy in accordance with European consumer protection law
Top ranking on Trustpilot
Add to your iMusic wish list

Emotion and Reason in Consumer Behavior 1st edition

Emotion and Reason in Consumer Behavior provides new insights into the effects that emotion and rational thought have on marketing outcomes. It uses sound academic research at a level students and professionals can understand.

184 pages, 1, black & white illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released January 9, 2006
ISBN13 9780750679763
Publishers Taylor & Francis Ltd
Pages 182
Dimensions 160 × 236 × 18 mm   ·   454 g
Language English  
Show all

More by Arjun Chaudhuri

See all of Arjun Chaudhuri ( e.g. Paperback Book , Hardcover Book and Book )