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Persuasion: Messages, Receivers, and Contexts
William Rogers
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Persuasion: Messages, Receivers, and Contexts
William Rogers
Covers key topics and shows students how to develop critical skills as senders and receivers of persuasive messages. This book aims to encourage students to apply persuasion principles and theories to real-world case studies. It guides on developing skills in public speaking, debate, courtroom communication, interpersonal communication, and more.
432 pages, Illustrations
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | October 12, 2006 |
| ISBN13 | 9780742536746 |
| Publishers | Rowman & Littlefield |
| Pages | 432 |
| Dimensions | 236 × 189 × 26 mm · 902 g |
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