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Why People Don't Buy Things: Five Proven Steps To Connect With Your Customers And Dramatically Improve Your Sales
Harry Washburn
Why People Don't Buy Things: Five Proven Steps To Connect With Your Customers And Dramatically Improve Your Sales
Harry Washburn
This guide offers a systematic approach to understanding customers' motivations and tailoring sales strategy to fit the customers' buying path. By teaching salespeople how to recognize different buying profiles, this book offers strategies and tactics to break out of non-productive patterns.
208 pages, black & white illustrations
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | January 7, 2000 |
ISBN13 | 9780738201573 |
Publishers | INGRAM PUBLISHER SERVICES US |
Pages | 208 |
Dimensions | 152 × 229 × 19 mm · 294 g |
Language | English |
See all of Harry Washburn ( e.g. Paperback Book )