Not Born Yesterday: The Science of Who We Trust and What We Believe - Hugo Mercier - Books - Princeton University Press - 9780691178707 - January 28, 2020
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Not Born Yesterday: The Science of Who We Trust and What We Believe

Hugo Mercier

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Not Born Yesterday: The Science of Who We Trust and What We Believe

Why people are not as gullible as we thinkNot Born Yesterday explains how we decide who we can trust and what we should believe-and argues that we're pretty good at making these decisions. In this lively and provocative book, Hugo Mercier demonstrates how virtually all attempts at mass persuasion-whether by religious leaders, politicians, or ad


384 pages, 4 b/w illus.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released January 28, 2020
ISBN13 9780691178707
Publishers Princeton University Press
Pages 384
Dimensions 150 × 223 × 23 mm   ·   598 g
Language English  

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