Advertising For Dummies - Gary Dahl - Books - John Wiley & Sons Inc - 9780470045831 - January 12, 2007
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Advertising For Dummies 2nd edition

Gary Dahl

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Advertising For Dummies 2nd edition

Advertising For Dummies, Second Edition covers all the ins and outs of advertising for small business owners, advertising and marketing professionals, and anyone who wants to know more about the business and its basics. It includes up-to-date information on electronic, print, radio, television, and online advertising, as well as outdoor formats.


336 pages, Illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released January 12, 2007
ISBN13 9780470045831
Publishers John Wiley & Sons Inc
Pages 336
Dimensions 188 × 233 × 19 mm   ·   494 g
Language English