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The Presidential Campaign Film: A Critical History New edition
Joanne Morreale
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The Presidential Campaign Film: A Critical History New edition
Joanne Morreale
Campaign films are usually overlooked by campaign scholars, yet they provide the fullest available visual portrait of a candidate during a campaign, they encapsulate persuasive appeals and strategies, and they illustrate Republican and Democratic candidates' different approaches to mediated communication.
208 pages, bibliography, index
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | February 16, 1996 |
| ISBN13 | 9780275955809 |
| Publishers | Bloomsbury Publishing Plc |
| Pages | 224 |
| Dimensions | 155 × 235 × 17 mm · 353 g |
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