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News Media and EU-China Relations - The Palgrave Macmillan Series in International Political Communication
L. Zhang
News Media and EU-China Relations - The Palgrave Macmillan Series in International Political Communication
L. Zhang
An exploration of the role of the news media in the development of EU-China relations after the end of the Cold War, this book provides empirical evidence to support what Nye and Anholt have argued: that branding a country's image is soft power.
246 pages, illustrations
Media | Books Hardcover Book (Book with hard spine and cover) |
Released | March 24, 2011 |
ISBN13 | 9780230105027 |
Publishers | Palgrave Macmillan |
Pages | 230 |
Dimensions | 140 × 223 × 18 mm · 417 g |