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Selling Britishness: Commodity Culture, the Dominions, and Empire
Felicity Barnes
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Selling Britishness: Commodity Culture, the Dominions, and Empire
Felicity Barnes
From the 1920s until the Second World War, Australia, Canada, and New Zealand filled British shop windows, newspapers, and cinema screens with 'British to the core' Canadian apples, 'British to the backbone' New Zealand lamb, and 'All British' Australian butter. Selling Britishness explores the role of commodity marketing in creating "Britishness."
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| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | July 26, 2022 |
| ISBN13 | 9780228010517 |
| Publishers | McGill-Queen's University Press |
| Dimensions | 235 × 160 × 20 mm · 600 g |
| Language | English |
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