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Relationship Marketing: Successful Strategies for the Age of the Customer
Regis Mckenna
Relationship Marketing: Successful Strategies for the Age of the Customer
Regis Mckenna
From the author of the bestselling The Regis Touch, a simple process for building the crucial relationships that help a company dominate?and own?the market in the Age of the Customer.
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | May 21, 1993 |
ISBN13 | 9780201622409 |
Publishers | Basic Books |
Pages | 256 |
Dimensions | 156 × 14 × 233 mm · 362 g |
Language | English |
See all of Regis Mckenna ( e.g. Paperback Book )